Internet transactions are the latest thing in the market everything from electronics to fashion accessories everything is nowadays being bought over web. Apart from the younger generation a lot of buyers or sellers in this range are from the age group 30-60 who can be considered as a bit difficult. Such array of people undoubtedly prefers the use of modern technology but also favors the aspect of transacting with people of surrounding or known places. Knowing the buyer or personally communicating with the buyer still stands above the aspect of having an online conversation with the seller. This is probably one reason why many people make searches in the local regions also, for many common reasons people prefer to search on local basis. So, the very idea of reaching top rankings in all search engines especially in local searches is considered very profitable.